March 2024, India: Movado, the iconic Swiss watchmaker renowned for its modern design and innovative spirit since 1881, announces a thrilling new partnership with the Rajasthan Royals, one of the leading teams in the world’s biggest Twenty20 (T20) Cricket League. Through this collaboration, Movado becomes the Official Time Partner of the Rajasthan Royals for the 2024 season.
This strategic partnership aligns seamlessly with Movado's brand essence, "always in motion." Just like the Rajasthan Royals, known for their dynamic and ambitious playing style, Movado embodies a forward-thinking approach, constantly pushing boundaries in design and technology.
"We are incredibly proud to partner with the Rajasthan Royals, a team that embodies the energy and passion of Movado," says Mr Xavier Gauderlot, President International at Movado Group Inc. "This collaboration allows us to connect with millions of cricket fans across India and overseas to showcase our commitment to excellence and innovation."
Jake Lush McCrum, Chief Executive Officer, Rajasthan Royals, said, We are thrilled to welcome Movado as our Official Time Partner for the season. Movado’s dedication to precision and style is renowned, and we are looking forward to showcasing their modern and innovative designs in front of our global fan base.”
Movado is the hallmark of some of the most famous timepieces ever created, notably the Movado Museum® Watch, with its celebrated single dot dial. One of the world's premier watchmakers, Movado has earned more than 100 patents and 200 international awards for artistry and innovation since its inception in 1881. Movado is a brand renowned for its modern design aesthetic and is closely associated with the fine and cultural arts. Today, Movado's watches are distinguished by this legacy of design innovation and a dedication to the future of time.
